Description
As a Manager Search Marketing, you will lead the integration of SEM and SEO strategies to drive quality website traffic and maximise the ROI of search budgets, as well as manage transparent processes and frameworks to foster cross-functional collaboration between technical, content and spaneting teams. The position will also ensure that Qatar Airways develops innovative approaches to leverage the latest search technologies and stay ahead of the changing search landscape.
Key accountabilities include:
▪ Responsible for planning, implementing, and managing the company’s SEM and SEO strategies to ensure alignment with overall spaneting goals, and staying updated on industry trends to implement best practices for maximum impact
▪ Leverage external partners and technologies to maximise QRs visibility in search engine results
▪ Build frameworks to maximize the ROI of the search spaneting budget
▪ Fosters collaboration between technical, content and spaneting teams to improve communication and synergy, ensuring that projects are executed efficiently and objectives are met
▪ Develop key partnerships with internal and external stakeholders to maximise the search visibility of QR.com ▪ Manage a cross-functional team of SEM and SEO specialists. This role involves guiding their strategies, optimizing campaigns, and ensuring effective collaboration among team members.
▪ Manage best-in-class search technology and partner collaboration to enhance overall effectiveness and drive successful outcomes
Be part of an extraordinary story
Your skills. Your imagination. Your ambition. Here, there are no boundaries to your potential and the impact you can make. You’ll find infinite opportunities to grow and work on the biggest, most rewarding challenges that will build your skills and experience. You have the chance to be a part of our future, and build the life you want while being part of an international community.
Our best is here and still to come. To us, impossible is only a challenge. Join us as we dare to achieve what’s never been done before.
Together, everything is possible.
Qualifications
About You
We are hiring for an experienced professional to join our Digital team.
Essential
▪ At least 8 years of experience in managing either SEM or SEO campaigns
▪ Experience in integrating SEO and SEM strategies
▪ Understanding of AI based search technologies
▪ Experience managing a cross-functional team of specialists
▪ Experience in developing digital spaneting strategies
▪ Strong data analysis and presentation skills
▪ Experience working in an e-commerce business Preferred
▪ Experience in the travel or aviation industry
▪ Successful track record in contributing to improved SEO rankings
▪ Experience in managing paid search campaigns to drive ROI
▪ Experience building SEM/SEO testing and reporting frameworks
▪ Excellent stakeholder management skills to leverage cross-functional collaboration
About Qatar Airways Group
Our story started with four aircraft. Today, we deliver excellence across 12 different businesses coming together as one. We’ve grown fast, broken records and set trends that others follow. We don’t slow down by the fear of failure. Instead, we dare to achieve what’s never been done before.
So whether you’re creating a unique experience for our customers or innovating behind the scenes, every person contributes to our proud story. A story of spectacular growth and determination. Now is the time to bring your best ideas and passion to a place where your ambition will know no boundaries, and be part of a truly global community.
How to Apply
If you are interested to submit your application and feel you are a good fit for this role, please complete our application form and upload your CV for our review and consideration.
